Trying to be both a consumer and business tool, CEO Eric Yuan told me around the same time, would actually be a mistake. "We don't want to be a consumer product," he said. But he and Zoom were happy to leave those uses to FaceTime and Skype. "We are still a business application," he said, "and we don't see ourselves moving away from that." There were some prosumers using Zoom outside of the 9-to-5, he said, and he certainly understood that there were compelling uses for consumer videochat. It's just that Zoom had decided, fairly definitively, it never really wanted to be any of those things.Īt the beginning of 2020, just before the pandemic upended the world and the rest of the year, Zoom Chief Product Officer Oded Gal told me that Zoom had no plans to become a consumer application. It's not that nobody at Zoom had ever imagined being a home for happy hours, book clubs, yoga classes, elementary schools and doctor visits. Coming into 2020, the company was in great shape: It was growing quickly, making money and becoming an essential tool for tech-forward businesses everywhere.
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